It is known that there are stereotypes of color perception. Associations concerning colors arise in a person at the subconscious level.
Despite the fact that the effect of color is subjective, the following data exist in psychophysiology:
- blue color is associated with calmness, freedom, sea, lowers blood pressure, lowers heart rate and breathing, has a calming and relaxing effect..
- green color, also reduces pressure, expands peripheral vessels. According to some authors, this color reduces aggression.
- yellow-brown color color evokes a feeling of strength of energy, aspiration, determination.
- purple color lowers muscle tone, blood pressure and breathing rate.
These features are studied by the science of “Chromology” – the science of controlled color, both natural and artificial, or “Tsvetonology” (Russian: color + tone + study) – a science that studies the effect of color tones on the health-preserving environment of a person.
The “Methodology of color psychological recovery through color geometric and object images of color psychological models” has been created – “Color reflex correctors by V. A. Kuleshov” and other names of the same type of research and his methodical work “Color hour gene ecology” and “Health improving color psychological models” Color reflex correctors by V. A. Kuleshov “, In which the object of study is” Color reflex correctors for group and individual use. “